Google Analytics 4

Name: Google Analytics 4
Rating: 4.3 (50000 reviews)

Website analytics for event pages

⭐ 4.3/5 (50000 reviews)

About Google Analytics 4

Google Analytics 4 is the free web analytics platform used universally for tracking event website traffic, registration page conversions, marketing attribution, and audience demographics.

Key Features

Website analytics
Conversion tracking
Audience insights
Marketing attribution
Real-time data
Custom reports

✅ Pros

Completely free
Universal standard
Strong attribution
Real-time data

❌ Cons

Learning curve for GA4
Data sampling at scale
Privacy regulation impact